Strategic and creative direction to help fem care brand Yoni to raise funds for their ambitious plans to scale–up, develop better products and reach more people online and internationally.
As part of a 36 hour Hack/Lab, 10 change-driving ideas were developed to mobilise and grow the refill movement. Ideas to make refilling easier, more aspirational and more fun.
How to introduce a man’s essentials fashion brand to the market?’ Future-proof brand strategy, brand identity and country-wide campaign, based on consumer typology research and built on a wardrobe system with attitude.
How to effectively define and share the Graanrepubliek vision with the world? Brand strategy for future grain chain system change, brought to life in: storytelling, identity, photography and film, website, positioning and packaging of commercial products, branding the locations and launching Dollard Whisky, the lighthouse project for future Graanrepubliek brands.
Walk the earth campaign that raises awareness and demonstrates engagement, involvement and improvement through talent, conversations and our very own stripers.
Concept, production and implementation through all channels of the ‘Always Iconic’ campaign, featuring up and coming talents with a unique perspective on staples.
An emotional creative territory for Beequip that proved they really put ‘iron’ above numbers – brought to life in a ‘musical’ campaign.
A co-creation process for Gazelle – to develop a product vision, unlock new business models and create interactive touchpoints.
A purpose-led process for Foot Locker to develop and collectively envision a future brand framework with an ambitious roadmap.
Tactile magazine and digital platform “Of Matter” expresses the value of working together with the companies and brands grouped under Broadview Holding.
Future retail formats to fit a multichannel landscape and offer a seamless customer experience for the BMW i-series.
Future brand positioning based on our own European consumer research – translated into mission, vision, value proposition, brand communication platform, sub brands, identity and organization buy-in.
Researching the very diverse target audience of ParkBee to build the brand around more sustainable use of city space, because ‘cities need to breathe’.
Animated series and virtual product launch events that set the bar in Procentec’s industry for years to come.
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